Our Philanthropy: The Leukemia and Lymphoma Society

The reason we chose The Leukemia & Lymphoma Society as our organization’s philanthropy is simple. One of our founding members was diagnosed with Lymphoma while being in Paradigm. As a brotherhood, we had to pull together and support our brother as he was fighting his blood-borne cancer. Fortunately, the member of ours who was diagnosed with Leukemia is now in remission and has been for some time now, but that doesn’t mean we can be complacent. There are thousands of people all over the world who could use some support while they still battle for their lives. Since it’s formation, Paradigm has been committed to being that support the best way we know how. All proceeds from events and apparel are donated straight to LLS. This is a cause that we hold near and dear to our heart’s and we will see it through because together, we will find a cure.

"The human spirit is stronger than anything that can happen to it."

— C.C. Scott

Our Annual Major Philanthropy Event

Rock ‘N’ Reel

Rock ‘N’ Reel was started in Spring of 2023 to replace our former philanthropy event. In our first annual Rock ‘N’ Reel, we raised a whopping $10,000 for our philanthropy, the Leukemia and Lymphoma Society.

Rock ‘N’ Reel is a large event in Aggie Park which entails live bands, vendors, food, a movie screening, and more! More information for our 2024 Rock ‘N’ Reel will be announced soon.

Rock ‘N’ Reel Attractions

  • Live Bands

    Rock ‘N’ Reel features live band performances in Aggie Park. Last year, these bands included three local student bands: Over the Fence, Blue House, and MVVN.

  • Vendors

    Rock ‘N’ Reel features local vendors selling products ranging from vintage clothing to beauty products.

  • Movie Screening

    After the band performances at sundown, we show an outdoor screening of a movie in Aggie Park. Last year’s movie was Top Gun: Maverick.